The UK’s most-read regenerative farming magazine
“The future of your soils” — designed by farmers, for farmers. A decade of trusted, in-depth content on soil health, direct drilling and regenerative agriculture, in print and online every quarter.
Direct Driller is the UK’s most-read sustainable farming publication, with a firm focus on regenerative agriculture and low-disturbance, direct-drilling practices. Designed by farmers for farmers, it exists to educate and inform the industry about soil health and farm profitability.
Every quarterly issue is packed with in-depth articles, soil analysis, machinery and breeding technology, independent research and real-life on-farm trials. Ten years on from the first issue, it’s the trusted home of the regen farming conversation — in print, online and as a downloadable PDF.
Recent issues of Direct Driller — a decade of trusted content and counting.
Who reads it
A serious, decision-making readership of working farmers — broken down by farm size, role and enterprise.
By farm size
By role
By enterprise
Written by farmers, for farmers
Direct Driller’s authority comes from who writes it — real, working farmers and independent experts sharing what actually happens in the field, not ad copy.
Farmer Focus — dispatches from the field
Andy Cato
Mixed farmer raising Red Sussex cattle across sandy and clay ground, and a leading regenerative voice.Billy Lewis
Cereals grower reporting on autumn drilling and how the season’s crops are faring.John Farrington
Farmer columnist on the weather, workload and the realities of farm life.Farmer Focus is a rotating panel of working farmers giving honest, first-hand updates from their own farms — running alongside Agronomist Focus (independent agronomists on crop decisions), Featured Farmer (in-depth farm profiles) and Manufacturer in Focus (the story and thinking behind the kit).
Inside every issue
A decade of trusted editorial across the topics shaping British farming.
Soil Health
The science and practice of building healthier, more resilient soils.
Cover Crops
Getting the most from cover and companion cropping.
Machinery
Drills, kit and honest real-world reviews.
Research
The latest independent science, made practical for the farm.
Farm Trial Results
Real on-farm trials and what actually worked.
Livestock on Farm
Integrating livestock into arable and mixed systems.
Carbon, Biodiversity & Agroforestry
Nature, carbon and trees working alongside cropping.
Water in Focus
Managing water, drainage and flood resilience.
Regen UK Wiki
A growing reference on people, research and soil science.
How you can advertise
From a single quarter-page to headline magazine sponsorship — in print and reaching readers online.
Magazine sponsorship
Own the issue as headline sponsor for maximum standout across print and digital.
Full & fractional pages
Full A4 down to quarter pages, sized and priced to suit any budget.
Premium positions
Back cover, inside covers and a striking three-page fold-out for premium visibility.
Content pages
Tell your story in depth with editorial-style content pages that build authority.
Supplements & inserts
16-page supplements and printed leaflet inserts for a dedicated, high-impact presence.
Multi-issue savings
Book across 2 or 4 issues for preferential rates and a consistent, year-round presence.
Reach Britain’s regenerative farmers
Book your place in the next issue of Direct Driller, or download the full media pack for rates and specifications.
Circulation and readership figures from the Direct Driller media pack (2025).